Category "Finance"

By the time you’re reading this, Alexander Isak may or may not be a Liverpool FC player.

The Newcastle striker is doing his best to fashion a move to Merseyside, releasing all manner of public statements which suggest that there’s no way back for him on Tyneside.

Arne Slot is interested in signing the Swede, with rumours suggesting that an initial £110 million bid was rejected. It remains to be seen whether the Reds return with an improved offer before the transfer window metaphorically slams shut.

If Isak doesn’t join, Slot may turn his attentions elsewhere – his squad does appear a little light on attacking talent ahead of a quest for more success domestically and on the continent.

All of which would increase Liverpool’s transfer spending in the summer of 2025 yet further… and that has already broken all previous records.

Continue Reading

It’s fair to say that, in some quarters of Anfield, the Fenway Sports Group (FSG) aren’t the most popular of characters.

The majority owners of Liverpool FC have come under scrutiny for their business dealings over the years, with accusations that they haven’t supported the club enough with transfer funds at a time when money talks – their inability to finance a move for a defensive midfielder in the summer window left Klopp having to opt for Plan B signings in Wataru Endo and Ryan Gravenberch.

Continue Reading

There are numerous different revenue streams available to football clubs, from ticket and merchandise sales to cashing in on their most valuable assets: their players.

But one of the most profitable and reliable income streams for outfits like Liverpool is commercial revenue, a catch-all term dominated by sponsorships and agreements penned with brands from across the globe.

For context, the Reds make around £600 million per year from these commercial deals – essential, really, given that their Premier League rivals dominate the list of richest football clubs on the planet.

Continue Reading