Yearly Archives: 2023

Which Brands Sponsor Liverpool and For How Much?

- - Finance

Red Handshake Puzzle PieceThere are numerous different revenue streams available to football clubs, from ticket and merchandise sales to cashing in on their most valuable assets: their players.

But one of the most profitable and reliable income streams for outfits like Liverpool is commercial revenue, a catch-all term dominated by sponsorships and agreements penned with brands from across the globe.

For context, the Reds make around £600 million per year from these commercial deals – essential, really, given that their Premier League rivals dominate the list of richest football clubs on the planet.

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The Best Goals in Merseyside Derby History

- - Players

Close Up of Traditional Football Hitting Goal NetToday, September 15, marks the anniversary of one of the most memorable Merseyside derby goals in recent memory.

At Goodison Park in 2001, a youthful Steven Gerrard dropped his shoulder, surged past Gary Naysmith and buried an unstoppable cross-shot into the top corner of the Everton net.

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How Successful Have Liverpool Been in the Europa League?

- - Teams

Red Trophy IconOne of Liverpool’s punishments for their flaccid 2022/23 campaign is that they must face the rigour of a Europa League campaign in 2023/24.

Gone are those famous Champions League nights at Anfield against a Real Madrid, a Barcelona or an AC Milan; instead, it’s LASK, Union SG and Toulouse that will provide the Reds with their continental opposition this term – with no disrespect intended, that’s quite the comedown.

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Ten Liverpool Players That Have Become Racehorse Owners

- - Players

Close Up of the Eye of a Dark Brown HorseGiven the proximity of Anfield to Aintree, Chester and other racecourses in the North West, it’s perhaps no surprise that Liverpool FC and the sport of horse racing are indelibly linked.

Horses named Van Dijk, Klopp and Mosala – that’s a nod to Mo Salah, if you hadn’t figured it out – have all enjoyed success in British racing, while Jurgen Klopp himself once described speedy forward Darwin Nunez as being ‘like a racehorse’ after his performance against Fulham back in May.

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Young Guns: Ranking Liverpool’s Best Academy Graduates

- - Players

Red Cone on Football Training PitchLiverpool have bolstered the ranks of their various academy and youth age group teams this summer.

Trey Nyoni joins from Leicester City, where he made a catalogue of appearances for their Under-18 team despite being just 16. He has also represented England at youth level.

Amara Nallo has also put pen to paper on terms with the Reds, joining from West Ham. The defender was described by his academy coach Carlton Cole as a ‘Rolls Royce’ of a player.

Although the duo haven’t come through the ranks with the Reds, they will now enter Marc Bridge-Wilkinson’s ‘finishing school’ of an under-18s side, where they will be hoping to become the latest cabs off the rank to make the breakthrough into first-team action at Anfield.

If they can, they will be following in the footsteps of some Liverpool FC legends….

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From Germany with Love: Has Klopp’s Preference for Bundesliga Signings Been Successful?

- - Players

Bundesliga FlagIn comes another one.

As Liverpool flail desperately in a bid to sign a defensive midfield player in the summer transfer window, Jurgen Klopp has turned to a happy hunting ground in the hope of signing the right player.

Wataru Endo looks to be Klopp’s number one choice to fill the void left behind by Fabinho, Jordan Henderson and co. The Stuttgart man is expected to sign for around £15 million, and at the age of 30 brings an end to Liverpool’s traditional transfer policy of signing players for tomorrow as much as today.

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Who Has Captained Liverpool the Most Times?

- - Players

Boots of Footballer with Red SocksAt the age of 32, the jury is out on exactly how many games Virgil van Dijk will be Liverpool captain for.

The Dutch defender will replace Jordan Henderson as skipper for the 2023/24 season, so there’s a chance that – combining this term and next – Van Dijk could get close to 80 games as Liverpool captain.

That would just about scrape him into the top 25 players to have captained Liverpool the most….although it’s nigh-on impossible that Van Dijk will catch the man at the top of that very list.

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Ready to Go: Why Do Liverpool’s Opening Day Fixtures Have So Many Goals In Them?

- - Analysis

Goalkeeper and ballThe new football season is a time for fresh hope, unrelenting optimism – misguided or otherwise – and dreams of trophies and major glory. The success, or otherwise, of the last campaign is long forgotten.

Of course, not every team can win on the opening day of the season, and so for some the pre-term excitement and anticipation is extinguished rather quickly to be replaced by those old feelings of ‘oh, here we go again’. Hello darkness, my old friend.

Over the past decade, Liverpool have enjoyed a rather charmed life on the opening day of the Premier League campaign – in fact, prior to the 2023/24 season, you have to go back to 2012 to find the last time that the Reds lost their first game of the term.

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End to End: A List of Eight-Goal Thrillers Involving Liverpool

- - Matches

Football on FirePre-season friendlies are supposed to be about getting minutes into the players’ legs in a none-too-aggressive or competitive environment.

They are not, repeat not, meant to serve up game of the season contenders before the campaign has even kicked off.

But nobody told either Liverpool or German outfit Greuther Furth, who threw the kitchen sink at what was, in theory, a meaningless friendly in July.

Luis Diaz gave a strong Reds side the lead in the first half, before the second period exploded into life with seven – yes, SEVEN – goals.

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Gerrard vs Henderson: Who is Liverpool’s Greatest Midfielder of the Modern Era?

- - Players

Red Captain's Armband IconWhen it comes to analysing the performances of a footballer, we instinctively turn to quantitative measures – goals, assists, clean sheets and the like.

But for midfield generals, the analysis is often just as much qualitative – their importance to a team going above and beyond mere numbers.

Liverpool have been lucky to have not one but two of the best English midfielders of the modern era in Steven Gerrard and Jordan Henderson, and in a ‘it takes one to know one’ twist it’s rather ironic that one of Gerrard’s first signings as manager of Saudi outfit Al-Ettifaq looks set to be the Reds’ club captain.

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